Discovery Lift Report
Note: This feature will be deprecated in the near future. Ooyala recommends that you instead use the Discovery module (tab) in Ooyala IQ for tracking Discovery-powered engagement growth. For details, see Viewing Discovery Insights.
The Discovery Lift report measures the growth in number of plays due to Discovery. Discovery Lift is defined as the total number of Discovery plays expressed as a percentage of the total number of organic plays.
ExampleIf there were 100 organic plays and 20 Discovery plays in a week, the Discovery Lift would be 20*100/100, or 20%.
Report File NameThe report file name is Discovery_lift_<yyyymmdd>_<yyyymmdd>_<PID>.csv.
Report FieldsThe report includes the following fields.
*PID in the file name is the Provider ID and an Ooyala reference for your Backlot account. Each account has a different Provider ID. You can therefore use this to distinguish your CSV reports if you have multiple Backlot accounts.
|Player_ID||The Backlot ID of the Ooyala player. A player_ID of '0' is used to show aggregate metrics across all players.|
|Player_Name||The Backlot name of the Ooyala player.|
|Date||The date the lift was generated.|
|Aggregate_Lift||Total lift covering plays from the Discovery end screen and pause screen.|
|End_Screen||The lift from the Discovery end screen alone, including auto-plays.|
|End_Screen_ excludingAutoplay||The lift from the Discovery end screen alone, excluding auto-plays.|
|Pause_Screen||The lift from the Discovery pause screen.|
Note: If you are using more than one Ooyala player, views from players that do not have Discovery enabled are still counted as organic plays, resulting in a lower than actual lift.