Discovery Time Lift Report
Note: This feature will be deprecated in the near future. Ooyala recommends that you instead use the Discovery module (tab) in Ooyala IQ for tracking Discovery-powered engagement growth. For details, see Viewing Discovery Insights.
The Discovery Time Lift report measures the growth in total view time, due to Discovery. Discovery Time Lift can be considered a measure of growth in session duration for the average user. Time Lift is defined as the total view time from Discovery plays expressed as a percentage of the total view time from organic plays.
ExampleIf the view time from the 100 organic plays in a week was 200 minutes and the view time from the 20 Discovery plays was 48 minutes, the Discovery Time Lift would be 48*100/200, or 24%.
Report File NameThe report file name is Discovery_time_lift_<yyyymmdd>_<yyyymmdd>_<PID>.csv.
Report FieldsThe report includes the following fields.
|Player_ID||The Backlot ID of the Ooyala player. A player_ID of '0' is used to show aggregate metrics across all players.|
|Player_Name||The Backlot name of the Ooyala player.|
|Date||The date the lift was generated.|
|Discovery_Time_In_Hours||The total view time in hours for Discovery plays.|
|Aggregate_Lift||Total lift covering plays from the Discovery end screen and pause screen.|
|End_Screen||The lift from the Discovery end screen alone, including auto-plays.|
|End_Screen_ excludingAutoplay||The lift from the Discovery end screen alone, excluding auto-plays.|
|Pause_Screen||The lift from the Discovery pause screen.|
*PID in the file name is the Provider ID and an Ooyala reference for your Backlot account. Each account has a different Provider ID. You can therefore use this to distinguish your CSV reports if you have multiple Backlot accounts.
Note: If you are using more than one Ooyala player, views from players that do not have Discovery enabled are still counted as organic plays, resulting in a lower than actual time lift.